Understand changing needs of the Indian consumer with verified actionable insights
5 million+ verified category consumers. Proprietary AI analysis, validated by industry experts.
Decision-ready reports in under 7 days, from ₹8,000.
Free. No pitch. No card details.
A pricing call. A lab-grown line you aren’t sure about. A competitor taking share and you don’t know why. Bring it in plain language.
We configure the exact audience: the right consumers, in the right cities, matched to your demographic and behavioural brief. Configuration begins within 24 hours.
Real jewellery buyers share what they actually buy, in the cities and pin-codes you target. Zero-party signals, not stale databases.
Every signal runs through Altilos’s Decision Intelligence system and is reviewed by a market expert. Patterns surface. Noise is removed.
Your report arrives in 3 to 7 days: analyst-edited, specific to your question, with clear recommendations.
Enter your preferred email to begin the onboarding process.
Start with a rapid report, then scale into deeper market coverage as your team moves from curiosity to conviction.
50 consumers
A fast read on one question before you commit spend.
AI reads your consumers
A fast, self-serve gut-check on one question.
200 consumers
Validate a collection, claim or price point with your target buyer.
+ A human analyst
The jump from a data point to a decision.
350 consumers
A competitive read across cities and segments.
Everything in Core, plus:
+ Proof & a strategy call
Real consumption evidence, turned into a plan.
750 consumers
The full landscape plus targeted offers to competitor users.
Everything in Core+, plus:
+ The power to act
Influence behaviour with SmartOffers, at scale.
★ marks the headline value each tier unlocks over the one below.
A six-page consumer landscape study of 2,625 verified Indian jewellery buyers. It covers how they choose a jeweller, where they buy, what holds back online and lab-grown purchases, and how Gen Z and older buyers differ.
2,625 verified consumers in 180 cities and towns across 32 states, in Tier 1 (32%), Tier 2 (44%) and Tier 3 (23%) India. The sample skews female (78%) and young (48% Gen Z), and towards lower and middle incomes (59% earn under ₹50,000 a month).
Every finding comes first-hand from the consumer who answered. Nothing is scraped, scored from reviews or modelled.
Margin of error is ±1.9 points at 95% confidence for the full sample. Subgroup comparisons use two-proportion z-tests and are reported only where p<0.05.
It best represents mass and mass-premium buyers. If you sell to affluent bridal buyers aged 25 to 35 in Tier 1 and Tier 2, a commissioned study sets quotas to exactly that group.
Pulse starts at ₹8,000 for 50 consumers. Core is ₹40,000 (200), Core+ is ₹1,00,000 (350), Expert is ₹2,00,000 (750). Reports arrive in 3 to 7 days.
Yes. No pitch, no card details. We ask for a work email so we can send it.
Which chain’s or family jeweller’s customers will switch to you, and what proof moves them. Whether your lightweight or lab-grown line holds up against what they wear today. What ticket size your buyer will commit online before needing a store visit, by city tier. Which brands and pieces are actually in their jewellery box, verified by photo. Which guarantee or buyback offer converts a browser into a first online purchase.
